Accurate Conversions Tracking with Facebook Conversion API

| Facebook API, Custom modules

Pelagus Creative Web, experts in Drupal development, offer advanced solutions for more effective management of your Facebook Ads. Now, through the specialized configuration of the Facebook Conversion API Module for Drupal 10, we enable you to accurately track all important user actions on your eshop.

Accurate Conversions Tracking with Facebook Conversion API

While the basic version of the module only records PageViews, our team has extended it to send all necessary events to Facebook, such as:

  • ViewItem: Product view
  • AddToCart: Add to cart
  • InitiateCheckout: Initiate checkout
  • Purchase: Purchase completion

By doing so, you overcome the limitations of ad blockers and cookies, ensuring reliable data for your campaigns.

Benefits:

  • Accurate conversion measurement: Get a clear picture of your ad performance.
  • Optimized targeting: Target your audience with greater precision.
  • Enhanced ROI: Maximize your return on investment.

Contact us to learn more about how Pelagus Creative Web can help you increase your eshop sales!

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